Two pink lines and a feeling you’ll never forget.
Finding out you’re pregnant (whether it’s your first, second, or fifth) is one of those is this real? moments you’ll remember forever. And then comes the next question: how do you want to tell people?
Some parents love planning a big reveal. Others prefer something low-key and personal. Either way, there’s no right or wrong approach — just what feels most like you.
In this guide, we’re sharing creative pregnancy announcement ideas for partners, family, siblings, pets, and social media in ways that will make the moment feel special, without overthinking it.
Ways to Tell Your Partner You’re Pregnant
One of the very first people you’ll likely tell is your partner. And for many parents, this is one of the most emotional moments of the whole journey. You might want to share right away with something sweet and thoughtful, or plan a surprise that feels extra memorable.
Here are a few easy, creative ways to tell your partner you’re pregnant.
1. A Baby Item Surprise
Try leaving out tiny baby socks, or baby pajamas and wait for them to notice. You can pair it with a handwritten note or let the item do the heavy lifting.
If you’re going for a soft sleeper, like a Little Sleepies Zippy, it can do double duty as a keepsake for those first newborn photos, too.
2. A Positive Test + Sweet Note
Keep it straightforward by pairing your positive test with a short note. Some ideas:
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“Our family is growing.”
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“We’re going to need a bigger coffee order.”
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“You’re going to be a dad.”
Leave it somewhere they’ll find it naturally — on their nightstand, in their lunch bag, or next to their keys. Just be sure you time it so you’re nearby to catch the moment!
3. Capture It on Video
Set up your phone and record the moment you share the news. Tell them over breakfast, on a walk, or curled up on the couch — whatever feels most natural.
You’ll have a reaction video to rewatch (and share later if you want to).
4. A Playful Game Night Reveal
If game night is your thing, turn it into a surprise reveal:
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Stack the Scrabble tiles so your first word spells “BABY.”
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Slip a message into a deck of cards or board game box.
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Hide a note under their snack plate or game pieces.
Each is an unexpected and fun way to break the news.
How to Announce Pregnancy to Family
Oh, grandparents, aunts, uncles, and everyone in between. Sharing this news with family often comes with big reactions — happy tears, hugs, and plenty of “I’ve been waiting for this!” energy. There are so many unique ways to announce pregnancy to grandparents and family members. And these ideas make it easy to loop everyone in, whether you want something low-key or a little more planned.
5. Share the News at a Family Gathering
A family dinner (at home or out) is a built-in moment to share the news. A few reveal ideas:
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Frame an ultrasound photo and gift it.
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Wrap a small item that says “Grandma,” “Grandpa,” or “Aunt” and have them open it during dessert (or appetizers, if you can’t wait).
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Slip an ultrasound or baby-themed photo into a menu for a subtle reveal.
6. Send a Video (or Photo) Announcement
If your family lives far away, a short video or photo is a great way to share the news across distance. Film a quick clip with a few baby items laid out — a soft swaddle, tiny headband, or pieces from the Little Sleepies Newborn Capsule work well for an easy setup.
Or keep it simple and hold up your ultrasound with a short message like, “Can’t wait for you to meet them.”
Sibling Pregnancy Announcement Ideas (Big Brother/Big Sister Moments)
If you’re adding a baby to your family, there’s a new big brother or big sister role coming — and that’s a pretty big deal. These big brother, big sister announcement ideas help you share the news in a kid-friendly way while capturing reactions you’ll want to save forever.
Gift your big kids a cozy new pair of pajamas, then lay out a matching baby sleeper and ask, “Who do you think this is for?” Share the moment with them first, then take photos to announce the news to other friends and family.
8. Snack or Treat Reveal
Turn a favorite snack or meal into the surprise. Got a crew of cupcake lovers? Grab a few with blue and pink frosting. Pizza night a family tradition? Write “Baby joining the party” inside the pizza box. Or set out themed snacks like baby carrots, mini sliders, and tiny cookies and ask if they can guess the theme.
9. Sibling Interview Video
This works especially well after you’ve shared the news privately, so kids don’t feel put on the spot. Set up your phone and ask a few questions:
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“What should we name the baby?”
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“What will you teach them?”
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“Are you excited to be a big sibling?”
You’ll get honest, hilarious answers and a video you’ll want to rewatch for years.
Pregnancy Announcements with Pets
Already a pet parent? Including your furry family member in your pregnancy announcement is always a fan favorite. These ideas double as easy ways to tell friends, family, and your social feed without any extra planning.
10. Ultrasound + Pet Photo
Lay out your ultrasound, a baby item (like a soft infant gown or pajama), and a favorite pet toy. Then have your pet sit or lie next to the setup for a frame-worthy photo.
11. Chalkboard or Letter Board Caption
Set a sign next to your pet with a message like:
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“Waiting for my tiny human”
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“Best dog ever… soon to be best big sibling”
12. Video with Pet Reaction
This one’s especially good if you’re looking for pregnancy announcement ideas with your dog. Film your pup investigating a baby item (sniffing a baby pajama, inspecting a swaddle), then overlay text like “When you find out you’re getting a human sibling.”
Pregnancy Announcements for Social Media
A lot of the ideas above can easily double as your social media reveal. That video of you telling your partner or the photo with your dog can work as-is — no extra planning needed.
But if you want to keep those moments just for you, here are a few more cute pregnancy announcement ideas for Instagram and TikTok that feel fun, personal, and easy to pull off.
13. “Pre-Mom Vibes” Lifestyle Montage
Cue up short clips of your everyday life — breakfast, dog walks, Pilates, meal prepping — then end with a subtle baby reveal like an ultrasound, tiny Zippy, or a hand on your belly.
Add overlay text like: “And a baby on the way.”
This style feels natural and can fit seamlessly into your usual content.
14. “Things That Hit Different Now” POV Video
Start with overlay text that says: “Things that hit different now…” Film quick clips of things that suddenly feel different — your morning coffee, dessert cravings, leggings, your bed, your calendar — and end with an ultrasound or text overlay: “...because I’m pregnant.”
15. Polaroid or Film Camera Reveal
Love that nostalgic, film-camera vibe? Take a few Polaroids or disposable camera shots, then slip in an ultrasound or a few tiny baby items for the reveal.
Retro, personal, and perfect for a carousel post.
Themed and Seasonal Pregnancy Announcement Ideas
If your cozy crew loves leaning into holidays, seasons, or little traditions, a themed pregnancy announcement can feel especially fun and personal. These ideas work well whether you’re keeping it simple at home or snapping a photo to share with friends and family (or on social).
16. Holiday Outfit + Letter Board Reveal
Choose a baby outfit that matches the season or holiday you’re announcing around, then pair it with a letter board or sign.
Some ideas:
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Halloween: “Boo! Baby coming 2026”
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Valentine’s Day: A heart-themed Zippy + “Our hearts are growing”
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Christmas: Cozy baby PJs + “The best gift arrives soon”
17. Seasonal Flat Lay
Lay out a few seasonal elements — pumpkins, greenery, flowers, beach towels — then add your ultrasound or a baby item in the center. This simple pregnancy announcement idea works especially well if you want a clean, Pinterest-worthy photo that still feels personal.
18. Matching Family Moment
Already in matching PJs for the holidays? Then a matching family pajama pregnancy announcement is for you. Just add one tiny baby piece into the mix. It’s a subtle way to announce the news while staying true to your usual family vibes (and it’s sure to get lots of “Awws!”).
Sharing the News After IVF, Fertility Treatment, Adoption, or Pregnancy Loss
Every path to parenthood is different. And while the pregnancy announcement ideas above can work for any expecting parent, some families may want to acknowledge what it took to get them here, especially when that journey included IVF, fertility treatments, adoption, or pregnancy loss.
19. A Journey-to-Here Video
For families drawn to IVF pregnancy announcement ideas or those who want to honor a longer road to parenthood, a short video can hold a lot of meaning. If you’ve taken photos or clips along the way — appointments, medication setups, ultrasound days, waiting rooms, or even notes you wrote to yourself — you can string together a few seconds from each chapter. It’s such a powerful way to share your pregnancy news and can really resonate with others following a similar path.
20. Subtle Nods Through Color or Symbols
If you want something quieter, small details can carry lots of meaning. Think adding accents or phrases like:
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A rainbow detail
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A short statement like “Worth the wait” or “Every step led us here”
These work beautifully in flat-lay photos, letter board announcements, or simple family shots.
21. Adoption Announcements
For adoptive families, announcements might focus on anticipation and connection rather than timelines. Phrases like “Our family is growing,” or “We’re waiting for you” paired with a baby item or family photo keep the focus on the joy of what’s coming.
Pregnancy Announcement FAQ
When should you announce your pregnancy?
There’s no perfect timeline — some parents share right away, others wait until the second trimester or whenever it feels right for them.
How do you tell your partner you’re pregnant in a sweet way?
A small surprise like baby socks, a handwritten note, or a simple positive test reveal can make the moment feel special without overplanning.
What are cute ways to announce pregnancy to family?
Gift an ultrasound photo, wrap something that says “Grandma” or “Grandpa,” or share the news during a family dinner for a meaningful reaction.
How can you include siblings in a pregnancy announcement?
Matching pajamas, a “big brother/big sister” reveal, or a fun interview video are easy, kid-friendly ways to share the news.
What are good pregnancy announcement ideas for social media?
Lifestyle montages, letter boards, and simple ultrasound flat-lays are popular options that feel personal and easy to post.
How do you announce pregnancy after IVF or loss?
Many families choose a quieter approach, like “Worth the wait,” a rainbow detail, or a short journey-to-here video that honors the path.
There’s no one right way to announce a pregnancy. Big reveal or quiet moment, planned post or spontaneous photo, what matters most is that it feels true to you.
However you choose to share the news, let it reflect your family, your story, and the season you’re in. This is one of those moments you’ll look back on for years to come, and it doesn’t need to be perfect to be meaningful.
Have a pregnancy announcement idea of your own to share? Drop it in the comments. We gift a $50 LS gift card to one lucky commenter every month!
